BookTok and the New Canon: How TikTok Redefined Literary Taste

BookTok and the New Canon: How TikTok Redefined Literary Taste

The New Literary Marketplace The most potent book review today is not a starred notice in a trade journal or a feature in a major newspaper; it’s a 15-second video of a reader sobbing. This is the core transaction in BookTok’s new literary economy, a marketplace where the primary currency is not critical acclaim, but […]