The Bookstagram Effect: How Influencers Reshaped Publishing

From Gatekeepers to Grassroots: The New Literary Tastemakers For decades, the path to a bestseller list was paved by professional critics, bookstore placements, and major media endorsements. Today, that power has shifted to a decentralized, visual, and deeply passionate network of readers. On platforms like Instagram, the journey of a book is no longer dictated […]