Bookstagram: How a Hashtag Reshaped the Literary World

Bookstagram: How a Hashtag Reshaped the Literary World

The New Publishing Powerhouse The most potent force in publishing today isn’t a tenured critic, but a curated grid of images. Bookstagram, the book-centric corner of Instagram, has evolved from a simple community hashtag into a complex economic ecosystem that dictates trends, creates bestsellers, and provides a direct marketing channel valued in the millions. This […]